A sugar daddy relationship typically envisions a female “sugar baby” who receives benefits of various nature from a male sugar daddy. In most of the cases, he is at least 10 years older than the sugar baby. He is looking for some sort of companionship, which can include anything from online chats to sexual intercourse. Sugar daddy relationships exist on different levels.
Almost everyone knows or knows of someone who has been in a sugar relationship. In fact, as the rising number of users of sites like Secret Benefits shows, such relationships are becoming more and more popular and commonplace. There are many social factors contributing to this phenomenon. We will explore issues like the high cost of living, the current economic crisis due to Covid-19, and the decline of traditional family values as some of the causes in this article.
The Economic Crisis
The economic crisis was amplified by the Covid-19 pandemic, which affected women disproportionately. Many young women, especially university students and single mothers, are finding themselves in a financially disadvantaged position. They may struggle to pay their bills, to support their children, or to pay university fees while working several jobs and trying to adapt to a very tight and stressful schedule. For many women, such a relationship appears as an easier solution to find the support and security they need at this time in their lives.
This isn’t the only type. Some of these women hope to find a mature and stable companion, not (just) a rich lover. In some cases, the man is married and they know. Other times, their dreams of a romance with a mature and loving companion clash with the reality of his marriage.
What most sugar daddies have in common is an interest in young and beautiful women. They are rarely looking for the love of their life, even when they think they are. Some statistics indicate that the lockdowns during the pandemic may have been a contributing factor in the rise of sugar dating sites’ popularity. Many men were stuck at home with their families, often generating conflicts and tension. For certain individuals with an affinity for adventure, boredom has been a motivator.
Unable to find a solution to their crisis within their relationship by communicating with their partner, they will turn to the outside. And this outside – during lockdown – is the virtual, online space of many dating services. They dive into the sea of online dating sites. And their experience has shown that the best sites supporting sugar dating services are not full of chatbots.
Men are beginning to share their experiences online more and more often. Those who can afford this type of dating start searching for a sugar baby online. This is one reason why the sugaring websites keep thriving during this pandemic-induced crisis. The rise of this market is emblematic of the time we are living in and how traditional social values are changing.
It can be argued that transitions in social values and changing notions of intimacy has contributed to the sugar daddy phenomenon. Businessmen’s affinity for sugar dating is hardly a surprise. However, there are many others who have been in such relationships, who claim that they have depth, involve genuine feelings, and endure over time.
Psychologists warn about certain dynamics that can affect such couples. Unions that introduce finances into the romantic partnership by default can be a recipe for dissatisfaction on different levels. One level involves low self-esteem. The women can start feeling unhappy because their appearance is the only reason for the man’s interest. They can begin to worry that this kind of arrangement will no longer work for them once they get older, leading to anxiety.
On his part, the man might grow resentful if he believes that the woman by his side is not with him because she finds him mature, pleasant, attractive, or any other positive qualities he has as a person. What’s more, sugar daddies are not immune to exercising excessive control over their babies, whether intentionally or not. In some cases, they will say they do so because they want to protect them. After all, the babies are younger, more vulnerable, and less experienced.
If it comes to the point that one partner or both do not trust one another, they may seek at resources such as a polygraph cost to see how honest their partner is being.
However, this dynamic is neither healthy nor empowering. The men might mean well, but it doesn’t change that fact. The women don’t learn to stand their ground and become dependent on their benefactors for security and emotional support. The man can also become dependent on the woman’s emotional support.
Critics of such relationships say the core of the concept of the sugar daddy relationship does not lie in genuine love and care for one another. However, many of them can and do evolve into ones that are characterized by long-term commitment and trust. The skyrocketing number of users of the best sugar dating websites show this kind of relationship is becoming more and more popular. These platforms have tens of millions of subscribers and counting. This is an important indicator of the desires of a substantial part of the dating population.
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